Newline Auction Software is the UK’s most prevalent livestock auction software. It has evolved over a twenty five year period, tried, tested and depended upon by many of the largest livestock auction firms in the UK, Ireland and New Zealand
It eliminates duplication in the office and automates the majority of administrative processes.
This ensures that live sales run smoothly, office and rostrum staff work as effectively as possible, allowing auctioneers to concentrate on their customers.
By utilising your data the system allows firms to proactively target their clients, helping your business to grow with technology
Driven by the same engine as our industry leading livestock auction software, the fineart system has the same features, advantages and benefits of the livestock system. It dynamically links to Microsoft office products ensuring that creation of catalogues is simple and flexible. The system is designed to be as flexible and user friendly as possible, for example, when inputting lots you can add as much or as little information as required, there are very few limitations. This ensures that the system is as simple to use or as advanced and detailed as is appropriate to your business.
Moving unsold lots from one sale to another is easy to do and ensures that information is not needed to be input twice, this reduces duplication in the workplace. To find out more about our software please contact us.
The Newline Auction Software reduces the labour intensive administration of farm and dispersal sales. The systems functionality includes the production of sale sheets, catalogues, invoices, sale totals, cheques & statements. This means that staff can focus on the sale running smoothly and without delays. This system can link seamlessly with a central livestock market or Fineart House. The benefit of this is that clients have one database of clients. Proactive marketing software ensures that auctioneers have the technology at their finger tips to keep in regular contact with clients.
This software drives information on an LED Display Board in the ring. By recording information in the ring there is no requirement for information to be manually clerked in the ring and then input in the system back in the office, eliminating duplication. The software allows the clerk to keep pace with the auctioneer, this ensures that as soon as stock is sold an invoice is ready for purchasers in the office.
Newline works with many weighing companies and the salering software can interface with electronic weighbridge units, this ensures that the sale runs as seamlessly as possible. The Salering software also works online, using a webcam in the ring with a feed from the auctioneers microphone. Live pictures and sound are displayed online real time, along with the information from the LED display board.
Newline has undertaken many bespoke software requirements for our clients. With over twenty years experience of writing software Newline can plan, develop and deliver cutting edge software to suit our clients.

Newline design, build and maintain interactive websites for our clients. The internet is a vitally important tool in today’s global market place. A simple to use website is a valuable investment for a business to make. More business is being carried out on-line, there is no better time to have a website created for you or to update an existing website
Auctionsmarts.com is an example of a website which allows auctioneers to load sales, catalogues and sale reports. The users can find sales around the country by area or by date using the interactive calendar. This website also links up with other auction websites, eg oswestryauctions.com, so when you load a sale on your auction website it also gets loaded to auctionmarts.com.
Other websites we host and develop include estate agents such as jjmorris.com which allows the company to load properties and photos to their website.